The authors talk about ‘crowdsourcing’, which is the practice by editors and journalists of using the Internet to source information produced by ordinary citizens. The danger lies in the fact that corporate media often looks at the content as being cheap or free and exploits it.
The chapter explores the argument that citizen journalism is undermining professional journalism. However, it also looks at the ways in which participatory journalism can be helpful and how engaging the public can produce richer content.
Paul Starr (2009) seems to be wary on this issue stating, “Online there are few clear markers to distinguish blogs and other sites that are being financed to promote a viewpoint from news sites operated independently on the basis of professional rules of reporting.